The Communication Education and Curriculum Development Interest Group Convenor is Prof Bruce Mutsvairo, University of Technology Sydney.
If you would like to learn more about this interest group or get involved in its activities you can contact him at

The Papers presented during #sacomm18 in this stream: Communication Education


The Journalist: September 2018

The Journalist is an independent, not-for-profit organisation working with the academic community and a range of credible entities. We are committed to multimedia offerings that delve more deeply into the complex facets of our reality. We don’t just tell you what happened. We help you understand why.

The Journalist has been launched with the support of the University of the Free State, the Southern African Clothing & Textile Workers’ Union (SACTWU) and financial contributions from a range of individuals.

Students and media lecturers at the University of Free State and the University of Johannesburg and The University of Cape Town are participants in The Journalist.

September marks Heritage Month but how do we begin to celebrate and build a more inclusive society in a country marred by the effects of colonialism? Taking financial advice from friends or family members can have devastating consequences. We take a look at how a private girls’ school in Khayelitsha is grabbing the fourth industrial revolution by the horns and two academics tackle the ongoing conflict around the returned human remains from the German inflicted genocide in Namibia.

Sophie Tema Mosimane is the pioneer known for writing the article that appeared alongside Sam Nzima’s iconic photograph of Hector Pieterson, who risked her life numerous times for her craft. The challenges facing journalists on the African continent is a focus in the lead up to South African Press Freedom Day and an acclaimed writer looks at how technology will affect the notion of creativity in the future.

Read the September Issue here.

Postgraduate Programme in the School of Journalism & Media Studies: MEDIA AND SOCIALITY

The postgraduate programme in Media and Social Belonging (funded by the Andrew W Mellon Foundation) in the School of Journalism and Media Studies at Rhodes University is now accepting applications for both study and scholarships.

  • Five Honours bursaries at R90 000 for one year of study
  • Four Masters bursaries at R100 000 for two years of study
  • Five Doctoral bursaries at R125 000 for three years of study

To apply, please send the following documents to Ettioné Ferreira at by

Monday 12 November 2018:

  • Academic transcripts of degrees to date
  • Motivation letter for joining the programme

and the level you will be applying for.

  • An indication of whether you are applying for a bursary. Specify whether you are interested in joining the programme regardless of whether you will be awarded a bursary or not.
  • A recent piece of academic/research writing.
  • CV.
  • The formal Rhodes University application form available from

Please see the attached advertisement for more details: Mellon_Advert_2018

#sacomm18 – Closing Message

Dear Colleagues,

As we wrap up and take stock of SACOMM 2018 at the University of Johannesburg (UJ) and prepare to pass on the baton to the University of Cape Town (UCT) for SACOMM 2019, we want to take the opportunity to thank you all for your engagements and collegiality during what was a spectacular conference.

And for this we owe Prof. Pier Paolo Frassinelli and Mr Collen Chambwera a huge thank you! They carried this out through tremendous hard work and with the support of our SACOMM administrator Ms Annelize Vermeulen, the UJ School of Communication planning committee. Thanks also go to Prof. Nyasha Mboti and Prof. Colin Chasi for developing this year’s conference theme ‘Communication at a Crossroads’.

We had close to 200 delegates, 31 sessions, two plenaries and five book launches and a special screening of filmmaker Rehad Desai’s movie ‘Everything Must Fall’. And this year our delegates, apart from representatives from a wide range of South African universities, also came from Zimbabwe, Kenya, Nigeria, Zambia, Swaziland, Namibia, Malawi, Australia, Sweden, England, the United States and apart from the academic community we also had independent scholars, activists and civil society representatives from among others the Tembelihle Crisis Committee, Right2Know campaign, and the South African Department of Communication, as well as media houses and journalists.

The presentations were all of great quality and depth and the appreciation and collegiality in discussions around the challenging as well as exhilarating communication environment we find ourselves as both a discipline and practice, unparalleled.

Speaking of which, even though we have always emphasised an openness to topics and discussions, many of you did take the bait on the ‘crossroads challenge’, and we had presentations on everything from crossroads in journalism, corporate communication, ethics, teaching practices, social movements to technology in the service of democracy. And of course, many more interesting presentations talking to changes in the broader communication landscape. All of which was topped off brilliantly by Prof. Francis Nyamnjoh in his keynote address on the ‘Rational consumer: Bad for business and politics. Democracy at the crossroads of nature and culture’. And dare I say to a full house on the last day of the conference!

We also had a near full house for this year’s AGM and I think scheduling this mid-conference drew the membership. We had report backs from the interest groups chairs; Dr Mvuzo Ponono (Media Studies and Journalism); Mr Francois Smit (Screen Studies); Prof. Lida Holtzhausen (Corporate Communication); Mrs Martine van der Walt Ehlers (Communication Studies); Prof. Pier Paolo Frassinelli (Communications Advocacy and Activism); Prof. Bruce Mutsvairo (Communication Education and Curriculum Development); And last but by all means not least, Ms Linah Nkuna and Dr Theo Ngcongo (Emerging Scholars). And as always we had thorough discussions and deliberations on the running of SACOMM business. This year one main resolution was taken, and that to set up a task team headed by Prof. Keyan Tomaselli to look at the Constitution of SACOMM as well as the implications and desirability of an organisational name change, from South African Communication Association to Southern African Communication Association.

And speaking of Prof. Keyan Tomaselli, Prof. Ruth Teer-Tomaselli, Prof. Arrie de Beer and Prof. Pieter Fourie, our honorary SACOMM members deserve thank you’s for their continuous support and engagement with SACOMM matters big and small. Prof. Fourie and Prof. Tomaselli also both launched their books at this year’s SACOMM, ‘Media Studies volume 4 Social Media and Mediated Communication Today’ and ‘Making Sense of Research’. And they were accompanied by Prof. Herman Wasserman who launched his book ‘Media, Geopolitics and power: A view from the global South’, Prof. Nicole Stremlau and her book ‘Media, Conflict and the State in Africa’ and Prof. Bruce Mutsvairo and Prof. Beschara Karam with their book ‘Perspectives on Political Communication in Africa’.

As we handover to UCT for SACOMM 2019, I also want to say thank you to our colleagues from the East African Communication Association, who are taking the lead on a discussion at this year’s International Communication Association’s (ICA) regional conference in Ghana, to forge closer relations between our professional and interest organisations on the Continent. And this is important as we want to strengthen our own professional organisation as well as our cooperation with our sister organisations. The value of SACOMM and other organisation on the Continent is central to the establishment and the strengthening of the discipline and the many cogent disciplines and sub-fields it encompasses. This also goes for assisting emerging scholars in establishing themselves within a discipline, through networking, training and opportunities more generally. Putting such an affiliation on your CV does count and rightfully so. Thus we have a responsibility here to continuously strive to add to the professional life of our academics, emerging as well as more established. In later years the focus on advocacy has also become more prominent and highlighted, not at least in our own context through renewed decolonisation and transformation debates in our discipline as well as the higher education landscape more broadly. SACOMM has recognised this, not at least through it’s ‘Advocacy and Activism’ interest group that has become progressively more active since its first inception in 2015.

We have so much to build on, so we truly look forward to seeing you all in Cape Town in 2019!


Ylva and Elnerine
On behalf of the SACOMM Executive

CALL FOR PAPERS: African Communication Research


We are pleased to inform you that the African Communication Research (ACR) is now inviting submissions for its 22nd issue scheduled for May 2019. The Deadline for all manuscript submissions is December 16th, 2018. 



African Communication Research is a peer-reviewed publication published three times a year: May, September and December. ACR is a service of the Faculty of Social Sciences and Communications at St. Augustine University of Tanzania, for communication researchers of Africa. The journal has been publishing since 2008 and selected numbers can be viewed at the following URL:
As an open access journal, ACR is hosted by the UNESCO Chair of Communication based at the University of KwaZulu-Natal, Durban.

The journal seeks to contribute to the body of knowledge in the field of communication and media studies and welcomes articles in all areas of communication and the media including, but not limited to, mass communication, mass media channels, traditional communication, organizational communication, interpersonal communication, development communication, public relations, advertising, information communication technologies, the Internet and computer-mediated communication.


Guidelines for submitting manuscripts for publication

Authors should email their manuscripts as an attachment to Albert Tibaijuka at .


The manuscript should provide, on the cover page, complete contact information for the senior or lead author (address, telephone, fax, email) and brief biographical summaries for each author (full name, highest earned an academic degree, institution granting that degree and present academic or professional title).

The abstract page should contain an abstract not to exceed 200 words. Author information should be submitted on a separate page.

Manuscripts must follow the specifications of the Publications Manual of the American Psychological Association (APA), and the author should verify that the reference list for all materials cited in the text is complete and that references, tables and diagrams are in appropriate format.

All manuscripts must be double spaced, standard type size (12 point), standard margins and preferably in Times New Roman font. Documents should be submitted in Word format. Additional guidelines can be obtained, if necessary, from the coordinating editor.

To facilitate peer review, the copy submitted for consideration should have the title but not the author information (note that author information above is to be on a separate page).

Manuscripts must not have been published elsewhere or be currently under consideration for any other publication.


Please direct all correspondence to:

Albert Tibaijuka

Coordinating Editor

St. Augustine University of Tanzania

P.O. Box 307, Mwanza, Tanzania


CONFERENCE: Programme for #sacomm18 Published

The conference hosts at the University of Johannesburg have published the programme for #sacomm18.

SACOMM 2018 will be held at The University of Johannesburg – UJ –
Maps, addresses and GPS location of UJ you can find here.

The SACOMM Emerging Scholars’ Pre-conference 2018 will already kick off on Tuesday, 11 September 2018 (09:00-16:00)

The Full Programme can be downloaded here: SACOMM 2018 Programme.

We look forward to welcoming you at #sacomm18.

The hashtag for the conference: #sacomm18
Facebook Page of SACOMM:
Facebook Event:

Communicare – Volume 37 (1) – July 2018

Communicare: Journal for Communication Sciences in Southern Africa facilitates scholarly discussion on communication phenomena in Southern Africa and how these are in conversation with other regions. Communicareaims to serve as a point of reference for local academic debate and geo-specific theorising, and invites articles that complement or counter global perspectives by amplifying and consolidating regional research and scholarship. The journal publishes original theoretical-conceptual and empirical articles regardless of paradigm, perspective or context, and welcomes a wide range of methodological approaches. Communicare publishes original articles in a wide range of communication sub- and related disciplines, including organisational communication, strategic communication, marketing communication, corporate communication, development communication, social change, political communication, gender communication, postcolonial studies, identity politics and politics of everyday life, celebrity studies, visual communication, internet studies, gaming, digital communication, new media, film studies, media studies, cultural studies, popular culture, and journalism.

Submission of manuscripts and enquiries:

Author guidelines:

Communicare – Volume 37 (1), July 2018

 (O)mission statements : deficit and surplus messages in two universities’ strategic development plans in South Africa

Muchativugwa Liberty Hove

Industry perspectives on digital out-of-home advertising in South Africa

Thérèse Roux

Muting the voices of the protesters : News24’s framing of the 2015 Malamulele service delivery protest in South Africa

Betina Mawokomayi and Bevelyn Dube

Images of a nation in crisis : a critical analysis of Zapiro’s Rape of Lady Justice cartoons

Rodwell Makombe

Participation of Swazi women in the traditional public sphere, Sibaya, in the Kingdom of Swaziland

Maxwell Vusumuzi Mthembu

Zimbabwean communication agencies: current state and future prospects

Anna Oksiutycz and Abyshay Nhedzi

Digital communication and agency: unseen infrastructures that influence our communicative capacities online

Jakub Siwak

 “South Africa belongs to all who live in it” : deconstructing media discourses of migrants during times of xenophobic attacks, from 2008 to 2017

Sarah Helen Chiumbu and Dumisani Moyo



EVENT: Mini-INPUT Johannesburg – 28 & 29.09.2018


The JHB Mini-INPUT will aim to talk about the current state of Television through Workshops, Screenings and Round Table Discussions.

TV Programmes which were selected, screened and debated at INPUT in New York, will be screened around themes pertinent to TV makers in South Africa today. Programmes in the interest of the Audience.

Global trends, challenges and solutions will be discussed. Also, we will be hosting a breakaway workshop session on Social Media Influencers for TV Programming.

The Mini-INPUT will be closed off with a Round Table Discussion titled The Role of Broadcasters in SA – Business as usual? hosted by Prof. viola milton. Panellists include Kate Skinner, Justine Limpitlaw, Dudetsang Makuse, Nadia Bululia and Collin Dimakatso Mashile, Chief Director Broadcasting Policy, Department of Communications.

Attending this event is crucial for independent production companies, commissioning editors, Directors, broadcasters, creatives who are shaping and working actively in the southern African television landscape as well as academics and influencers in the media landscape. This event will open the submission process for #INPUT19 – hosted by the Goethe Institut and Thai PBS in Bangkok in May 2019.

INPUT is the acronym for INternational Public Television – an annual global conference that has been running since 1976. Here, not the best – but the most discussion-worthy programmes from around the globe are screened and discussed. Originally, the conference was intended to deal with challenges that face public service television. More recently, it has become evident that globally, PSBs and commercial broadcasters face the same challenge: Providing compelling and relevant programming, in the interest of the audience. Read more here:

As there is limited seating, please RSVP to Simone Singh ( at your earliest convenience.

There is no fee attached to attending the event.

INPUT is a 100% Volunteer based organisation dependent on the kind support of the TV Industry – in the case,hosted by AFDA where INPUT has found a home in SA.
AFDA, 41 Frost Avenue, 2092 Auckland Park

The full programme of the Mini-INPUT for Friday, 28 and Saturday, 29 September 2018: Programme Mini-INPUT JHB

CALL FOR PAPERS: Communication for Change Conference

The Communication for Change Conference welcomes the submission of abstracts for the Building evidence track.

Track description: Drawing from a diverse interdisciplinary pool of evidence and best practices in social and economic development, behavioural research and public health interventions, this conference track will offer a repertoire of new and emerging trends in communication for change through evidence-based methodologies and creative programme and content design. The track addresses the need to showcase evidence-based approaches of creative methodologies such as participatory action research, and human centred design, and the use of digital platforms for innovative programme implementation, and promotes the need for research to inform implementation and practice. Conference participants will acquire key insights into the evidence and toolboxes of best practices for communication for social and behavioural change.

We encourage work that introduces new ideas, concepts, research and deepens understanding in the field, as well as analyses of both successes and failures.

Please read the following guidelines carefully before submitting your abstract:

  • Abstracts can be submitted to the following email address
  • All abstracts must be written in English.
  • It is the author’s responsibility to submit a correct abstract. Any errors in spelling, grammar or scientific fact in the abstract text will be reproduced as typed by the author. Abstract titles will be subject to a spell check if the abstract is selected for presentation.

Please draft your abstract according to the headings listed below in no more than 300 words in total. You may draft your abstract in text format only using a word processing software i.e MS Word. Note that no graphic images, tables, graphs or columns should be submitted with your abstract.

Each abstract has to be broken down into the following four sections when you submit: (1) Background and objectives; (2) Methods; (3) Results and (4) Conclusion. The total word count is limited to 300.

Submissions deadline: 3 September 2018


CALL FOR CHAPTERS: African language media development and sustainability

Salawu (2006a) notes that the story of indigenous language newspapers rising and dying is the same across most parts of Africa. In 1930, there were 19 registered African language newspapers in South Africa. They included the isiXhosa Imvo Zabantsundu and Inkundla ya Bantu. Today, most of those newspapers are non-existent. As recently as 1990s, there used to be newspapers in fifteen Ghanaian languages; today, there is none (Salawu 2006b). In the colonial Democratic Republic of Congo, there were more than 150 periodicals in indigenous languages. Today, the story is quite different (Vinck 2006). In Cameroon, there is hardly a remarkable indigenous language newspaper (Tanjong and Muluh 2006). Of all the newspapers in the first to the fourth ‘waves’ of indigenous language press in Nigeria (Folarin and Mohammed 1996), only Gaskiya Tafi Kwabo (established in 1937) still exists till today. Iroyin Yoruba, established in 1945, existed till 1996 when it was finally laid to rest. Meanwhile, many other newspapers that had come after Gaskiya and Iroyin Yoruba had ceased to exist.

There are however some relative success (relative when compared to the success of the colonial language press) stories in African language newspaper publishing but in most of these cases, the newspapers go tabloid publishing sensational stories and using the adulterated form of the particular African language to appeal to a mass readership (Mpofu and Salawu, 2018; Salawu, 2015; Ndlovu, 2011).

Not without its own challenges though, in comparative terms, the situation is still much better with the broadcast media. This therefore indicates that African culture is still largely oral.

The proposed volume which is planned to be published by Routledge in its Routledge Contemporary Africa series will focus on why businesses in African language press are unstable and what can be done to develop African language journalism into quality journalism while also ensuring their profitability.

The following are some of the issues the volume will like to touch:

  • Factors that are responsible for the underdevelopment of African language journalism and unsustainability of African language newspapers
  • How African language journalism can be developed into quality journalism
  • How African language newspaper business can be sustained
  • Impact of digitisation  on the sustainability of African language newspaper business
  • Political Economy of African Language Media
  • African Language Media Economics
  • Management and Organisation of African Language Media
  • Advertisements/Commercials in African Language Media
  • Business Models for African Language Media in the era of Digitisation
  • Globalisation and African Language Media Economics
  • Language Politics, Development and Sustainability of African Language Media
  • Comparative analyses of economies of African language broadcast, digital and print media

This list is by no means exhaustive.

Interested contributors are invited to submit a 500-word proposal and a short biography to Abiodun Salawu (North-West University, South Africa) at October 15, 2018.  Final chapters of approximately 5000-7000 words will be due by 28 February, 2019. Please note that all submissions will be peer-reviewed.



Folarin, B. and JB Mohammed. 1996. The Indigenous Language Press in Nigeria. In O. Dare and A. Uyo (Ed.).  Journalism in Nigeria. Lagos: NUJ, Lagos Council. Pp. 99 – 112.

Mpofu, P. and A. Salawu. 2018. Culture of sensationalism and indigenous language press in Zimbabwe: implications on language development. African Identities, DOI: 10.1080/14725843.2018.1473147. Pp. 1 – 17. ISSN: 1472-5843 (Print) 1472-5851 (Online).

Ndlovu, M. 2011. “The meaning of post-apartheid Zulu media”. Communicatio 37(2): 268 – 290.

Salawu, A. 2015. A political economy of sub-Saharan African language press: the case of Nigeria and South Africa. Review of African Political Economy, 42:144, 299-313.

Salawu, A. 2006a. “Paradox of a milieu: Communicating in African Indigenous Languages in the age of Globalisation.” In Indigenous Language Media in Africa, edited by A. Salawu, 1 – 20. Lagos: CBAAC.

Salawu, A. 2006b. “Rich history, uncertain future.” Rhodes Journalism Review 26: 55 – 56.

Tanjong, E. and H. Muluh. 2006. “Barriers to Indigenous Language Press in Cameroon”. In Indigenous Language Media in Africa, 206 – 229, edited by A. Salawu, 206 – 229. Lagos: CBAAC.

Vinck, H. 2006. “Het belang van de periodieke koloniale pers in Afrikaanse talen.” In Indigenous Language Media in Africa, 206 – 229, edited by A. Salawu, 347 – 376.  Lagos: CBAAC.


Professor Abiodun Salawu
Director of Research Entity: Indigenous Language Media in Africa
Faculty of Humanities

North-West University
Mafikeng Campus
Private Bag X2046
Mmabatho 2735
South Africa

Telephone: +27 18 389 2238